Our latest thoughts around data strategy & technology for media

 

7 questions about a unified AVOD platform in the UK

7 questions about a unified AVOD platform in the UK

Last week, news broke of an AVOD platform that unifies all the public broadcaster’s content in the UK. A familiar story? Too late? Not in our opinion from what we have experienced and seen abroad....

Solutions beyond samples and silos

Solutions beyond samples and silos

Our industry has long debated 'fixing the measurement', after all if you can measure it, you can manage it. The pandemic has shifted viewer behaviour far more dynamically than traditional panel...

How to build an Asynchronous layer over Snowflake

How to build an Asynchronous layer over Snowflake

Building an asynchronous solution for your analytic use-cases can be super powerful, especially building a deep-dive on-demand reporting solution. When we started building this at Streamhub, we...

Streamhub and Kantar Announce Global Partnership

Streamhub and Kantar Announce Global Partnership

We are thrilled to announce, following some earlier coverage from our friends at DTVE and Advanced Television, that Streamhub is officially partnering with Kantar to provide combined data analytics...