Feb 27, 2015 | News, Thought Leadership |
Reading Time: 4 minutesOur trilogy completing piece in The Guardian exploring the business case of TV’s big data future. With original series now launching every fortnight, Netflix’s business model is truly pioneering. Where next for the company? Netflix is the most... 
Sep 2, 2014 | News, Thought Leadership |
Reading Time: 3 minutesOur follow up piece in The Guardian on translating TV big data vision to reality in 4 easy ways. Better use of viewer data could transform how broadcasters and advertisers reach consumers. But where do you begin? I recently wrote about how... 
Aug 7, 2014 | News, Thought Leadership |
Reading Time: 4 minutesAki’s thoughts on the big data future for TV featured on The Guardian. Monday 4 August 2014: Figures relating to consumer habit fuels decisions across a growing range of industries – and it’s time for TV to catch up. In retail, Amazon and...